It’s all go…

It’s mostly about the book today. On Friday I broke even. 755 copies of Fuelling the Fire sold, 95% in the US. That pays back my advance and means that every book I sell from here on in I make about £1.50. If you add the copies of Unsuspecting Hero I have sold over the same two months period, the numbers make it to around 1,000, which is fab. If I could continue to sell 500 books a month I’d be a v happy man indeed, but I think sales are likely to drop. In fact I had a real panic over the past couple of days when the stats pointed to low sales, but that hasn’t materialised – yet.

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Advertising continues to be hit and miss. I can’t shift book in the UK no matter what I do with Facebook, and I don’t get it. I have 32 5-star reviews on Amazon in the UK. The first set of adverts I posted in the US did send a lot of people (360 per week) to the Amazon page, but it’s still not clear whether or not they’re buying the book(s), or it’s Amazon’s marketing that’s making the difference. I have given up advertising in the UK. However, I am lined up to appear on both the Caravan Club and Caravan and Camping Club magazines, and they have wide readerships. Also I’m hoping for a review in Soldier Magazine (100,000 readership), so hopefully some UK sales will come.

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This is my latest advert, prepared for the US market probably next week. I’ll let you know how it goes.

Since Wednesday, after a couple of days with Jen, we’ve made it to Mary’s to help with her fab party for a younger group of people she knows. That happened today, and was a great success.

And I’m 6.5 chapters into the new book (out of 20) and still loving it. I really am. That’s why I hope the book(s) continue to make an impact and encourage me to write about Sam Green’s adventures for a long time to come.

Finally, off to a school in Gloucester tomorrow and then down to Wells on Tuesday – C staying put here at Mary’s. Then off to see my brother on Wednesday night before hitting the continent on Thursday. Can’t wait!

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